What does [GB] mean?

Modified on Thu, 15 Sep, 2022 at 12:30 PM

Group Buys or [GB] is the pre-production phase of the product - most commonly keycaps.

Think of it as crowdfunding, similar to KickStarter. Money is raised for the product during a set time period (most of the time a month long).

At this point, it makes sense to spread the cost between as many people as possible in order to target an attractive price point.

Given the nature of supply and demand, the price listed on Daily Clack during a [GB] is usually the lowest price you'll pay. Consider it a reward for being an early supporter!

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